Sunday, 19 February 2017

Target Audience


•  The target audience for my production will be situated around mostly males (but also females) aged 16-25 and of any ethnicity. I have decided this based on the primary and secondary research I conducted, which reflected that mainly people of this demographic like to watch thrillers. 
         - Secondary research consisted of extensive internet research of existing thriller films, websites, books etc. including Shutter Island and Black Swan.
         - Primary research involved a target audience questionnaire which asked questions relating to the thriller genre, such as "Do you like thrillers? Why?".

•  There are various sub-genres in the ‘thriller’ genre (which essentially help make the genre more appealing to a larger target audience), thus meaning that audiences could also vary above and below the age range of 16-25. I will take this into consideration when conducting my film, however the age range will still remain between the ages 16-25. 
15-25

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